INCA

Facebook app in which users by just uploading their photos, formed among all the pictures the new logo of Inca.

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About the Project

Facebook application which is accessed through the Fanpage of Inca and also from a microsite.

This digital action was created to welcome the new change of image and brand logo. For this, the user was invited to upload a photo and the application would automatically detect what the predominant colour was. So every photo uploaded was strategically located based on their colour, so as to form the new logo of Inca, consisting of all participants.

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